T: @DuaneBrown

Who Is The Modern Day Gamer?

The modern day gamer has changed a lot  since I was a kid playing my Nintendo Christmas morning in my PJs. Understanding who they are is becoming even harder as the medium age shifted upwards over the course of the last 20 years. The average game player is 30 years old today (including me) and has been playing games for 12 years+. I’ve been playing for about 22 years now and can say there is a lot of us who want more then Madden or Call of Duty/WW games. We’ve the money to spend:

  • Consumers spent $24.75 billion on video games, hardware and accessories in 2011.
  • Purchases of digital content accounted for 31 percent of game sales in 2011, generating $7.3 billion in revenue.

More women are playing video game then ever and truly represent almost 50% market share… and no they don’t want a barbie game.

  • Forty-seven percent of all game players are women. In fact, women over the age of 18 represent a significantly greater portion of the game-playing population (30 percent) than boys age 17 or younger (18 percent).

With revenue rising year over year and women becoming a larger demographic overall.

What does the average gamer look like today?

Read more…

Infographic: The Future Gamer?

AllThingsD has a look at a report about the future video gamer, which has been changing and getting older as the kids of the 80s, myself include, grow up and start to have families of our own. Check out the piece: What Does the Future Gamer Look Like?

Talk To Me

A cool gaming event happening at the MoMA and a fun read for a long weekend in Canada.

Kill Screen teamed up with a handful of developers, several sponsors, and New York City’s Museum of Modern Art to celebrate “Talk To Me,” an exhibit at the MoMA focusing on “Design and the communication between people and objects.

One In Four US Internet Users Will Be Social Gamers in 2011

Nearly 62 million US internet users, or 27% of the online audience, will play social games at least once a month in 2011. That is a spectacular number considering that this form of gaming took off in earnest less than two years ago. By 2012, there will be 68.7 million social gamers in the US.

You can check out the quick post over at eMarketer.

The Psychology of Games

Game Set Watch has a great piece to end off the year about The Psychology of Games: Those Darn Game Of The Year Debates. Check it out and lets make 2011 the best year!

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