Buckley Insurance has been helping Canadians buy home and car insurance for over 50 years.
- Controlled $10,000+/month of paid search spend on Google & Bing
- Increased conversion by 50% month over month for Q1 2015
- Decreased CPA by 15% to $855
- Grew account by adding affinity related car/auto/vehicle insurance keywords
- Used Google Analytics to manage campaigns, track data & create actionable insights to achieve business objectives. Client provided us with sales number for inbound phone calls
- Managed campaigns in Ontario, Canada.
Success was measured by meeting our monthly sales for online and inbound phone calls. This was a new account for the agency.