Hello. Welcome. My Name’s Duane.
I help clients achieve business outcomes within digital marketing and not just deliverables. The distinction between business outcomes & deliverables is key when comparing me to other marketers. My background includes marketing and branding work across North America, Europe and Australia.
I’ve spent the last 10 years pitching new business, running large digital & performance marketing accounts and forecasting spend for brands including ASOS, Telstra, Jack Wills, Cineplex, Grant Thornton and BBDO. In fact, I’ve hands-on experience managing over 130 AdWords accounts spanning the global, that doesn’t take into account Bing, AdRoll, Baidu, Twitter or Facebook.
I’ve also managed 3-7 team members (direct & virtual teams) while making sure projects were kept within the SOW and a monthly budget of £75K – £250K . Some teams members were down the street and others were half way around the world.
I’ve been fortunate to have been interviewed for a number of forward thinking publications including PSFK’s Good Brands Report, TELUS’s Business Blog and .Net Magazine.
Media & Interviews
SEO Monitor: MozCon 2015 Day 1 Roundup: Improve your digital marketing strategies now! August 10, 2015
Webmaster Radio: Make Re-Marketing a Part of Your Marketing; SEMPost Turns 1-Year Old July 30th, 2015
Marketing Gal: MozCon 2015 Notes (We’re doing it live!) July 20th, 2015
In Marketing We Trust: Mozcon 2016 Recap (Includes Slidedecks)
Viget: MozCon 2015 Recap – Disruption At Its Finest July 16th, 2015
Content Harmony: MozCon 2015 Quote Decks & List of Tools July 16th, 2015
Happy Marketer: The Ultimate Recap of MozCon 2015: Day 1 July 14th, 2015
Post Modern Marketing: MozCon 2015 – Day 1 Wrap-Up July 14th, 2015
Linked In: MozCon 2015 – Day 1 Wrap-Up July 14th, 2015
Get Stats: Live From MozCon, Day One July 13h, 2015
Bean Stalk: Mozcon 2015: Duane Brown July 13h, 2015
The Wire Cutter: Inner Vision for the weekend July 3, 2015
TELUS Business Blog: 9 Startup Marketing Tips from Canadian Entrepreneurs June 17th 2015
Call To Action Podcast (CTA): Beating Banner Blindness June 9th, 2015
Globe and Mail: all that blogging, tweeting can pay off November 5th, 2012
.Net Magazine: Report: The 99% Conference May 9th, 2011
Advertising Insight: Speaker Series: Duane Brown, Digital Strategist Extraordinaire September 28th, 2010
TechVibes 5 Questions with… Duane Brown July 28, 2010
PSFK’s: Good Brands Report 2010 (Page 10: IKEA & Page 13: FourSquare) Blog Post or PDF April 2010
Matt Braga – Ryerson University: Online Advertising Industry April 2009
Show #188 – Understanding Video as Brand Engagement Tool (Podcast) September 2008
Book:The New Rules of Marketing and PR June 2008
Kotaku: Online PR For Dummies May 15, 2007
Gamasutra: The Real Cost Of Marketing Your Game With Social Media (Article) July 13, 2010
Gamasutra: Listening Is Your First Step: An Online Game Marketing Audit Primer (Article) May 11, 2010
Book: Age of Conversation 3 (Chapter) October 2009
Company Blog: OriginalThought.ca (Articles) September 2008 – March 2009
Book: Age of Conversation 2 (Chapter) October 2008
Game Set Watch: Counter-Opinion: Why The Orange Box’s Name Is Alright (Article) November 29, 2007
Book: Join The Conversation (Chapter) October 2007
Gamasutra: Online PR For Games: There Is No Going Back Now (Article) June 25, 2007
Gamasutra: Online Public Relations: The Good, The Bad and The Ugly (Article) May 10, 2007
Gamasutra: The Art & Science of Public Relations (Article) March 14, 2007