A few people having been wanting to see a deep comparison of the social media tools out after my post last week about Paid Social Media Monitoring and Measurement Tools: The (almost) Complete Guide. There are a few books out there trying to do just that. Both of the options that I’ve come across are trying to be the de facto in the space. I think this is information that you should give out for free but maybe I’m crazy for thinking that way. However, they are options that I came across while doing my initial research.
2. Social Media Analysis, second edition
I thought about doing a excel style comparison of the tools, which is a huge undertaking in of itself. Still thinking of the idea as I work on finishing up a few projects I’ve on the go right now.
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