I love this new campaign by Sony for the PlayStation 3. This is a play off their very dark trend for the system. These pictures are done by ad firm BBDO Chile and surfaced on IBelieveInAdv.com. One of my favorite sites for a look at advertising on a global perspective.

PlayStation 3: Soldiers - New Ad Campaign by Sony for PS3

The ads feature hidden PlayStation images….. if you look closely enough. Reminds me of my old Where’s Waldo days in elementary school. Click on the images for a larger view.

PlayStation 3: Soldiers - New Ad Campaign by Sony for PS3

Advertising Agency: BBDO, Chile
Executive Creative Director: Joaquin Bascunan
Creative Directors: Cristian Schinadeerman, Emerson Navarrete
Art Director: Emerson Navarrete
Copywriter: Cristian Schinadeerman
Illustrator: Ricardo Salamanca
Photographer: Lautaro
Head of Art: Fernando Riveros

[Via IBelieveInAdv.com]


Subscribe to comments Comment | Trackback |
Post Tags:

Browse Timeline


Comments ( Be the First )

[...] BandwidthCamp added an interesting post today on PlayStation 3: Soldiers (can you find all the PlayStation images)Here’s a small reading [...]

Art Blog » PlayStation 3: Soldiers (can you find all the PlayStation images) added these pithy words on Apr 09 08 at 4:58 pm

Finally after hunting so many rubishy blogs, I finally find the information I have been looking for, thanks!

Pandora Battery added these pithy words on Jun 01 09 at 12:29 am

Add a Comment


XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

  • Feature Post

  • Archives

  • Categories


  • © Copyright 2010 Creative Traction . Thanks for visiting!